After the drumbeat of bad news, all Toyota had to do was simply roll out a few meager incentives and it sounds like buyers are ready to bang down the doors of their local dealership -- whether the cars are eventually found defective or not.
Edmunds.com says Toyota's announcement of zero-percent financing and special lease deals earlier this week generated nearly a 40% spike in purchase intent, as measured by visits to the car-buying website. In January, Toyota's purchase intent averaged just over 13% and then fell to a 9.7% low as a result of the recall announcements. On March 1, Toyota purchase intent had recovered to 13%, then it soared an additional 5 percentage points in a single day after the incentives were announced.
"The Toyota recall saga allowed other automakers to snag some market share, and now Toyota wants it back," said George Kang, senior analyst at Edmunds.com. "Despite their ongoing challenges, the company still has plenty of brand strength and consumer confidence."
I understand some are made here and people need to make money but this is not an american company. The bottom line is there profits get sent back to Japan. I guess I'm tired of all the foreign recalls and the small slaps on the hands. People have died and Toyota came out and said even with the recalls the problem might not be fixed. Wow what a statement for that company. Can't wait to go buy an new Toyota that might not stop. As I'm at that I might as well go buy some toys that are laced with lead base paint from China.
Sorry for the rant guys, I must be tired.
Edmunds.com says Toyota's announcement of zero-percent financing and special lease deals earlier this week generated nearly a 40% spike in purchase intent, as measured by visits to the car-buying website. In January, Toyota's purchase intent averaged just over 13% and then fell to a 9.7% low as a result of the recall announcements. On March 1, Toyota purchase intent had recovered to 13%, then it soared an additional 5 percentage points in a single day after the incentives were announced.
"The Toyota recall saga allowed other automakers to snag some market share, and now Toyota wants it back," said George Kang, senior analyst at Edmunds.com. "Despite their ongoing challenges, the company still has plenty of brand strength and consumer confidence."
I understand some are made here and people need to make money but this is not an american company. The bottom line is there profits get sent back to Japan. I guess I'm tired of all the foreign recalls and the small slaps on the hands. People have died and Toyota came out and said even with the recalls the problem might not be fixed. Wow what a statement for that company. Can't wait to go buy an new Toyota that might not stop. As I'm at that I might as well go buy some toys that are laced with lead base paint from China.

Sorry for the rant guys, I must be tired.
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